Content Marketing
New York City, NY
Intern
July 20, 2017
Don't sponsor H1b
信息来源:内推

Tailored Ink is a boutique copywriting agency for businesses that want language that sells. Our team of wordsmiths have been published in The New York Times, The New Yorker, The Economist, and The Wall Street Journal. And we’ve run campaigns for Microsoft, Google, PepsiCo, and Unilever, among others.


We provide a boutique service to our clients. Every piece we write is tailored by one of our elite writers, vetted by a second, and then polished by an editor. We are committed to quality above all else and only work with clients who demand the same quality in their content.

Job Description:

● Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

● Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to met the business objectives at the lowest possible cost

● This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion

● Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.

● Editorial calendar and organization workflows must be developed and managed.

● Management of all creative resources including designers, writers, and other agency personnel

Requirements

● BA/BS or equivalent working experience

● Experience creating content for the web and growing a social audience

● Ability to analyze and present content and social performance

● Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales

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